Verasity (VRA): tokenomics, risks and score
A project focused on verifying that advertisement views are from real humans rather than bots, addressing advertising fraud.
What Verasity is, and what it does
This is an NFT or culture asset. It is tied to a collection, marketplace or creator platform rather than to a protocol that earns fees.
What the VRA token itself does: It can be staked to earn rewards, though a large part of those rewards is newly issued token rather than earned revenue.
Where it runs: Ethereum. Mechanism: Attention verification for advertising. It has been running since 2019, so roughly 7 years.
The facts
- TICKER
- VRA
- SECTOR
- NFT and culture
- CHAIN
- Ethereum
- LAUNCHED
- 2019, so around 7 years of operating history
- MECHANISM
- Attention verification for advertising
- MAXIMUM SUPPLY
- Approximately 111 billion
- VALUE CAPTURE
- Staking only
- UPGRADE CONTROL
- Team controlled
- VESTING
- Complete
- LIQUIDITY BAND
- Micro cap. Thin, often a single venue or pool. Treat the quoted price as indicative only.
How the score breaks down
Each dimension is explained on the directory page, and the reasoning behind it is taught in the Academy research process.
Supply and value capture
A hard maximum supply that cannot be raised without the agreement of essentially every participant. Holders can stake to earn rewards, though much of that reward is newly issued rather than earned revenue.
The founding team retains control over upgrades or parameters. Ownership is heavily concentrated. A small number of wallets hold enough to determine the price on their own.
Where it is strong and where it is not
- Has operated for around 7 years and through at least one full bear market
- Supply is capped, so holders are not diluted indefinitely
- Audited, with published reports
- Fully open source, so the code can be independently reviewed
- Heavily concentrated ownership means a few wallets control the outcome
- Upgrade control sits with a small group, so the rules can change
- Thin liquidity. Check order book depth before assuming you can exit
Incident history
No major exploit, collapse or regulatory action on record against this asset.
Our read
The main risk
Credibility questions over partnership claims, with no demonstrated adoption at meaningful scale.
Before you buy anything
Check the contract address against the project's own documentation rather than a search result or a screener link, since impersonation tokens with identical names and logos are listed constantly. Check the order book depth before assuming you can exit at the quoted price. And write down what would make you wrong before you buy, not after. The Academy thesis module covers why that single habit protects more capital than any indicator.